Qmarkets to Foster Financial Innovation at One of Germany’s Largest Savings Banks

Heilbronn, Germany, March 28th, 2019 – Kreissparkasse Heilbronn is one of the largest savings banks in Germany and deeply connected to the city and the district of Heilbronn.

The banking world – and therefore Kreissparkasse Heilbronn – is currently undergoing a transformational process. This process has implications for the bank’s market, operations, and staff departments. To better prepare for the challenges of transformation, Kreissparkasse Heilbronn is implementing innovation management in a process-oriented manner, both to strengthen its culture of innovation and increase agility. In 2018, Qmarkets innovation platform was chosen in order to achieve this.

Since December 2018, more than 1,500 employees have had the opportunity to help shape the future of Kreissparkasse Heilbronn. The design of the platform has been completely adapted according to the corporate design of the bank and offers a quick and easy way to submit ideas.

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The options for collaborating on and evaluating ideas were especially decisive factors that led to the Qmarkets platform being selected. Qmarkets‘ support for the implementation and operation of the platform was exemplary. The launch of the platform was accompanied by extensive communication activities to encourage user participation.

The launch of the platform came as a result of a series of executive discussions. To promote ‘viral’ employee interest in the launch, an unnamed countdown clock was placed on the bank’s intranet home page, light bulb key chains were distributed, and light bulb stickers were attached to many Kreissparkasse locations.

Through the ‘idea campaign’ functionality of the Qmarkets platform, ideas and suggested solutions for different innovation questions are being collected. These range from small suggestions for improvements to big ground-breaking ideas. The response has been excellent. In the three campaigns completed thus far, 213 ideas were collected, and these were developed with over 110 comments. The response of the users has been positive throughout this process.

“Qmarkets‘ support for the implementation and operation of the platform was exemplary. Since December 2018, more than 1,500 employees have had the opportunity to help shape the future of Kreissparkasse Heilbronn.”

The goal of allowing employees to participate in designing the future of Kreissparkasse Heilbronn, and to strengthen its culture of innovation, has been consistently achieved.

“We’re happy to have found the best solution with Qmarkets,” said Dainel Fischer, Head of the Executive Committee of Kreissparkasse Heilbronn.

About Kreissparkasse Heilbronn

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With a balance-sheet total of approximately nine billion euros and more than 1,500 employees, Kreissparkasse Heilbronn is the largest regional savings bank in the city and district of Heilbronn. Since its founding in 1856, Kreissparkasse Heilbronn has become the market-leading credit institution in the region, and prides itself on being a friendly, local, and independent bank. It operates the entire banking business – from investments and loans for private customers and medium-sized companies, to investments, as well as asset and foundation management.

Kreissparkasse Heilbronn promotes a wide range of initiatives and measures in the region, and is one of its largest taxpayers. In addition, the bank supports and sponsors employee participation in a variety of community outreach programs.

About Qmarkets

Qmarkets has established itself as a leading provider of idea and innovation management software solutions over the last decade. The company has built an excellent reputation for delivering one of the most comprehensive crowdsourcing platforms on the market.

Recognized by leading analysts such as Gartner, Forrester and Info-Tech, Qmarkets offers unsurpassed flexibility to its globally-represented clients. These customers include corporations such as Nestlé, Ford, Lufthansa, Ab InBev, Philip Morris International, and UniCredit, as well classic German institutions such as Kreissparkasse Heilbronn.

To discover how Qmarkets – and its extensive network of experts and qualified partners – can transform your ideas into results, contact us today! If you want to learn more about how Qmarkets software can benefit companies in the banking sector, be sure to visit our dedicated financial innovation hub. You can also read our blog exploring how enterprises can future-proof financial innovation with digital disruption.

For press inquiries, please contact:

Mr Elliott Wilkins

Marketing Manager, Qmarkets


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