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Crowdsourcing Corporate Innovation
The prominence that crowdsourcing now takes in our everyday lives is a testament to how effective it is at aligning services with consumer needs. Whether you’re ordering an Uber, or browsing Wikipedia, we all now benefit from the “crowd economy” in one way or another. However, many decision-makers still do not realise how valuable crowdsourcing can be when applied within their own organizations.
Key Challenges of Corporate Crowdsourcing
Engaging & incentivizing a large audience to tackle your unique challenges
Facilitating effective collaboration and idea development for your audience
Ensuring the most valuable submissions are identified & implemented
Protecting intellectual property & maintaining confidentiality during crowdsourcing initiatives
Achieve Your Strategic Business Goals
With Corporate Crowdsourcing
Realizing that your company needs to launch a major innovation initiative is one thing. Getting a clear picture of what initiative will achieve the highest ROI is quite another. You’ll need to gain input from wide-ranging sources to discover groundbreaking ideas and areas where improvements can be made. Failing to do so could alienate your customers and staff, and put your company at risk of disruption.
This is where crowdsourcing comes to the rescue. With crowdsourcing tools, you can channel expertise from multiple sources, and allow participants to pose creative solutions to your innovation challenges. Using a crowdsourcing platform is also a great way to reach out to employees, customers, and other key stakeholders, and let them know that their opinions are valued.
Employee Suggestion Box
By establishing your crowdsourcing platform as a suggestion box, you can enable employees to contribute concepts for new products and services, as well as process improvements.
Involve clients, partners, and other external stakeholders in your product & services R&D planning. This can be achieved via crowdsourcing initiatives where these stakeholders take part in co-creation engagements.
By using crowdsourcing tools, you can reveal efficient new ways to cut costs, boost performance levels, and streamline workflow processes company wide.
Leading Global Enterprises Innovate with Qmarkets!
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A best-practice turnkey solution, perfect for SMEs, or enterprises looking to experiment with crowdsourcing innovation.
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Involve large numbers of external stakeholders (such as customers, partners, or suppliers) in an open innovation initiative.
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Discover why Qmarkets is consistently recognized by leading analysts as a multi-award winning solution.
Read Gartner’s 2016 Market Guide for Innovation Management Solutions
Read Forrester Wave™: Innovation Management Solutions, 2016
Read MWD Advisors' report on Qmarkets’ packaged approach to innovation, January 2018
Read the Info-Tech vendor landscape “Innovation Management Solutions” report