Qmarkets recognized as Leader in the 2022 IDC MarketScape for Worldwide Retail Innovation Management Platforms

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TEL-AVIV, April 26th, 2022. – Qmarkets was recently named a Leader in the IDC MarketScape: Worldwide Retail Innovation Management Platforms 2022 Vendor Assessment (doc #US47455321, April 2022).

According to an IDC press release (“New IDC MarketScape Evaluates Worldwide Retail Innovation Management Platforms Specialty Software Providers“) the MarketScape report evaluates the capabilities and strategies of 10 global innovation management software providers.

The range of capabilities evaluated in this report includes co-innovation integration, employee engagement, hackathons and innovation scouting, innovation decision making, innovation project management, innovation analytics, and knowledge management.

In a 2020 Global Innovation Retail Survey, IDC found that 90% of companies in the sector are running innovation efforts with an “opportunist, single program, or tech focused approach”. This opportunistic approach is seen as inefficient and ineffective.

“IDC believes innovation management platforms (IMPs) are essential for innovation leaders to gain visibility and control on the discovery and selection subcycles of innovation.”

Innovation Management Platforms can offer companies a more structured and measurable way to deliver successful business outcomes as a result of enterprise innovation activities.

According to the IDC press release, “IDC believes innovation management platforms (IMPs) are essential for innovation leaders to gain visibility and control on the discovery and selection subcycles of innovation.”

“We’re very proud to once again be recognized as a Leader in our domain.” said Noam Danon, CEO & Co-Founder at Qmarkets. “This truly reinforces our position as a Leader in this market, as previously established by analysts including Forrester, Gartner, and Info-Tech.”

“In the highly technical and furtive domain of innovation management, it’s easy for business leaders to become overwhelmed or misled by the conflicting messages and claims coming from different sources.” Added Ofir Platner, VP of Marketing at Qmarkets. “This is why it’s so critical for leading analysts such as IDC to provide an authoritative picture of the market landscape, along with clear and objective analysis of the vendors within it.”

The report can be found here on IDC.com.

 

About IDC MarketScapes

IDC MarketScape vendor assessment model is designed to provide an overview of the competitive fitness of ICT (information and communications technology) suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendors.

About Qmarkets

Our end-to-end suite of applications empower you to leverage the full potential of your innovation ecosystem and create a self-sustaining growth engine for your company.

With the intelligent AI-infused Qmarkets platform you can easily define and manage crowdsourcing processes to engage any audience, for any innovation use-case. This enables you to identify, review, and implement the most relevant ideas, trends, or insights, and deliver immediate ROI for your organization.

When you choose Qmarkets, you are choosing an innovation partner that is obsessed with your success, with over 500 successful installations at leading companies worldwide, including Ford, Lufthansa, Intel, and many more.

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