Harvard Business School Innovation Management Case Study: ICL BIG Ideas

Case Study Idea Management Innovation Management Innovation Portfolio

Discover how ICL achieved $1B+ forecasted ROI using the Qmarkets innovation management platform. We’re pleased to offer exclusive, free access to this strategic report from Harvard Business Review and Harvard Business School, which brings to life ICL’s innovation journey through real-life business data analysis. Written by Professor Linda A. Hill and Lydia Begag, this is a comprehensive case study packed with business insights to help you to replicate ICL’s innovation successes at your organization.

It was projected that the risk-weighted contribution of BIG ideas would reach over $400 million by the end of 2025. Croituru, grateful for Zoller’s buy-in from the beginning, had constructed a program where employees saw that “every idea was treated as if it was a small start-up”.

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Discover the story behind ICL’s astounding innovation success in detail.
Understand the role played by Qmarkets innovation management software.
Gain valuable strategic insights to drive innovation impact at your own organization.